About Us

Founded in London in 2011, This is Wiss is the brainchild of Angela, an artist, maker and mum of two bright sparks aged 5 and 1.

Combining an eye for design with a love of bright colours and great materials, This is Wiss is for anyone who wants baby and kids' things to be less childish and predictable and just more fabulous! This is Wiss doesn't believe in gender-specific items, just fantastic products for everyone. All items are designed with parent-friendly practicality too - we understand that things need to be washed (a lot!) Our children have road tested all our products along the way and we hope you will like them as much as they do.


Everything is lovingly handmade at This is Wiss HQ in South London, England. We are always happy to make our products in different colours if possible or to discuss special custom-made orders.

We love to chat so if you'd like to talk to us for any reason then don't hesitate to get in touch. You can find This is Wiss on all the main social media sites so come and say hello. You can even say 'hey!' in real life if our stall pops up at a market near you - check the listings for current details.